[All photos by me with iPhone 6]
The latest effort from Auckland-based producer, Jono Das seems to borrow from a vast and deep arsenal of musical influences – Jazz, Latin, Soul, Blues, Psychedelia, and Hip Hop.
His project, aptly titled ‘Illustrations’ combines all of these elements without fault, creating something as visually enriching as it is sonically forthright. Das, who also happens to be an artist, illustrator, graphic designer, and videographer, is no stranger to bringing ideas to life visually, however as of late, prefers to paint songs rather than pictures.
Illustrations is the perfect marriage between earth and space; a fusion of nature and the cosmos.
Listen above and download the project free here.
We live in a world full of possibilities. “Pop Culture” is such a loose term in 2014 because in the last decade we have witnessed creative output reaching the masses at increasingly viral rates. In a recent conversation with my housemates, we assessed the pros and cons of this undeniable fact – I questioned whether access to this much information and talent has killed any hope for original thoughts or ideas. After trying to make sense of the technological age in which we live, it was hard for the 3 of us to ignore the fact that in a lot of ways, we are lucky. Never before have we seen such a culture of sub-cultures. The internet has brought forth a home for anyone and anything. While there is clearly still a formulaic “mainstream,” no longer is it necessary to water everything down, filter out the outlandish, and eventually spoon-feed a lesser version of the initial creation to unsuspecting consumers. The internet has placed some of the power back into the hands of the people.
A decade ago we may not have seen a Kojey Radical. A decade ago his unorthodox art may not have reached and touched as many people as it has been able to in the last year.